tech culture / language / humor / software engineering / satire

Tech Jargon Is a Crime Scene

Somewhere, a carpenter, a farmer, a pilot, a doctor, a general, and a factory foreman are standing in a lineup, and the culprit is a guy named Dave who says 'let's circle back' forty times a day.

I have not slept since the last deployment. I’m not sure what day it is. I know it’s after Tuesday because someone said “let’s touch base Wednesday” and I felt a shiver of pure animal fear. But I need you to sit with me for a minute, because I have made a discovery, and the discovery is this:

The tech industry did not invent a single word it uses.

Not one. Every term your engineering team throws around in standup was stolen — mugged, honestly, in broad daylight — from a profession that actually built something real with its hands. Carpenters. Farmers. Pilots. Doctors. Generals. Factory workers. All of them, at some point, had a perfectly good word, and a group of people who had just discovered git walked up, took the word, and ran.

This is a crime scene. I am not speaking metaphorically, even though everything else in this post is going to be a metaphor stretched so far it screams. Somebody should put up caution tape around the entire discipline of software engineering and ask it to account for its vocabulary. Where were you on the night “architecture” went missing? Do you have an alibi for “harvesting”? Why do you own a flight recorder when your longest flight is the walk to get more La Croix?

I think engineers should be on a registry. Not the dangerous kind — the linguistic kind. A little laminated card that says “THIS PERSON HAS BEEN CONVICTED OF METAPHOR ABUSE” so that carpenters, farmers, and pilots can see them coming and hide their nouns.

Let’s go case by case. Bring a jacket. It’s cold in the evidence locker.

1. Construction & Carpentry Terms (Engineers With Power Tools They Should Not Have)

Nobody should give a software engineer a nail gun. I say this with love. I say this as someone who has personally watched a senior developer try to explain “load-bearing” logic while holding a stapler like it was a divining rod.

And yet — the construction metaphors never stop.

Please, for the love of all that is holy, do not let a developer near a table saw. They will try to “refactor” it.

2. Agriculture Terms (Why Are Engineers Obsessed With Farms)

This is the section where I ask the question nobody wants asked out loud: why does every startup secretly want to be a petting zoo?

Look at the words. Look at them.

Every startup, deep down, in the marrow of its pitch deck, wants dirt roads, livestock, and a red barn. They will never admit this. They will call it “platform ecosystem” instead. I know the truth. The cows know the truth.

3. Aviation Terms (Your App Should Not Require Air Traffic Control)

Your to-do list app is not a 747. I need this tattooed somewhere I can see it during every sprint planning meeting.

I want you to picture the daily standup as an actual cockpit. Headsets on. Pre-flight checklist. “Requesting clearance to push to staging, over.” “Staging is a go, staging is a go, you are cleared for merge, over.” Somebody’s mic is muted the entire time and nobody tells them for six minutes. Somewhere, an actual air traffic controller is having a stroke.

4. Medical Terms (Paging Dr. JavaScript)

The codebase is sick. I don’t know how else to put this. The codebase needs to see somebody.

Somebody page Dr. JavaScript. Tell him to bring the crash cart. Tell him the patient is a while(true) loop and it has been running since March.

5. Military Terms (Why Does Deploying a Web App Sound Like Invading a Country)

I would like everyone reading this to ask themselves, honestly, why we are using words designed for the invasion of sovereign nations to describe a button that changes color when you click it.

I do not think engineers should be trusted with anything explosive. I have seen an engineer “nuke” a branch, “detonate” a build, and describe a routine cache clear as “scorched earth.” These are people who microwave leftover fish in a shared kitchen. Give them nothing with a fuse.

6. Manufacturing & Logistics Terms (Your CI/CD Pipeline Is Not a Factory, Calm Down)

Nobody working in DevOps has ever operated actual heavy machinery, and yet the vocabulary suggests otherwise.

Picture your CI/CD pipeline as an actual assembly line, staffed entirely by caffeinated raccoons in tiny hard hats. One raccoon is running unit tests. One raccoon is definitely supposed to be running the linter but is instead going through your trash. One raccoon just found a Red Bull. The Red Bull raccoon is now in charge of the deploy step. This is, I regret to inform you, an accurate diagram of most production deployments.

7. Why Tech Loves Stealing Metaphors

Fine. Deep breath. Let’s be sincere for one paragraph, because I promised this would be secretly educational and I am, beneath the raccoon hats, a person of my word.

Tech steals metaphors for a few real reasons:

So it’s not malice. It’s not even really theft, if we’re being generous. It’s more like linguistic squatting — moving into someone else’s empty house because building your own from scratch, under deadline, with a term named “Bob” pinging you every four minutes, sounds exhausting.

But it is still, legally, in the court of public opinion that I am now personally convening, theft.

8. Conclusion: Predict Future Tech Jargon Theft

Here is my prophecy, delivered at 3 AM, on my fourth energy drink, having not slept since the last deployment, possibly not having slept since the deployment before the last deployment:

Tech is running out of professions to steal from. Carpentry: looted. Agriculture: strip-mined. Aviation: grounded. Medicine: malpracticed. The military: called up for one more tour. Manufacturing: automated away, ironically, by the very industry that stole its words.

So tech will come next for:

And when all other professions have been picked clean, when carpenters and farmers and pilots and doctors and generals and factory foremen have formed a support group specifically for people whose words were stolen by men in hoodies — there will come, at last, across a field, at golden hour, backlit like a messiah —

the Great Debugging Goat.

It will not speak. It will simply walk your production incident, cow-path style, straight to the root cause, while your entire engineering org follows behind it in silence, humbled, finally out of metaphors, finally out of words that were never theirs to begin with.

Godspeed. Circle back with me in the morning. Actually — don’t. I need the sleep.